Detail Cantuman Kembali
Sales Management: Building Customer Relationships and Partnership
- Bagikan:
Sales Management: Building Customer Relationships and Partnerships is designed to cover all of the basic topics in sales management while emphasizing customer loyalty, customer relationship management, and the effects of technology on the sales function. Because of advances in telecommunications technology, the traditional role of sales managers is evolving toward managing sales people across multiple channels that contact and service customers through a variety of methods. The text reflects current trends and is designed to prepare students for the additional management responsibilities they are likely to encounter in the real world.
Joe F. Hair - Personal Name
Rolph E. Anderson - Personal Name
Rajiv Mehta - Personal Name
Barry J. Babin - Personal Name
Rolph E. Anderson - Personal Name
Rajiv Mehta - Personal Name
Barry J. Babin - Personal Name
RF 658.812 JOE s
978-0618721016
658.812
Text
English
Cengage Learning
2008
United States of America
xxvii; 508 hlm
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